SELECTED WEBSITE, BRAND & DIGITAL STRATEGY WORK
In search of the oracle down under
We were stoked to join forces with our compadres Lynn at Freshfields Design, and Kalpesh at ThreePoint, to produce a new website for the Asia-Pacific HQ of the world’s leading provider of independent advice about Oracle software licensing, Palisade Compliance. Everyone is pleased with the result.
The view from above
We worked with Wellington web design studio Fahrenheit and Aerial Vision owners Glenn and Deb to provide optimised page copy, SEO title tags and meta-descriptions for their new website. The new site promotes their status as the premium ground and aerial video and photo experts in Northland. Content work was initiated by audience targeting and keyword research.
We got alongside web services company ThreePoint, to finesse the content for their new website, and fully optimise their pages. We collaborate with Kalpesh and John as web developers on website construction jobs.
Bringing home the bacon
We teamed up with regular collaborators Freshfields Design and ThreePoint to produce a new WordPress e-commerce site for Wellington-based online butcher Meat Direct. Alex co-ordinated the website project, and undertook the content planning, writing, and SEO work. He also set up email templates and trained the client in MailChimp.
The happy chemist
We love working with Wainuiomata pharmacist Clive Cannons (The Happy Chemist), writing articles for his website covering health advice and homegrown practical philosophy.
Putting back the shine
When Arif Mohammad, the owner/operator of niche Indian tour company Shine Gold Tours, needed to build brand loyalty and connect with new customers in New Zealand, Australia, the US and the UK, Sentence Case designed a strategy to help out. Working alongside Arif, our man Adam provided training in social media and content marketing.
Alex has been helping Kelburn purveyor of recycled curtains and collectibles, The Decorator Exchange, with their digital marketing. The business’s digital presence is based on social media and email. As well as providing support and practical advice, Alex wrote and hosted an article about the owner, Cindy Hill, and her fabulous business. Links in the article provide readers with the opportunity to connect with Cindy on social media, and they have been flocking to her store.
Alex is managing Victoria St Cafe’s social content and reputation, including their Facebook page. Working closely with the cafe owners, we achieved a dramatic improvement in customer engagement, translating into increased website traffic. Our engagement rate on Facebook consistently outperforms cafe businesses with an exponentially greater number of page followers. We’re creating and publishing nearly 100% authentic original content including video, and undertaking effective promotions.
Local is where the heart is
We wrote a series of optimised articles for Hutt-based business KiwiSpanNZ Wellington & Kapiti, such as the benefits of building in steel. He also wrote articles for local business initiative Project Kapiti, including video marketing for small businesses, and digital marketing for real estate businesses.
Start your engines
Alex wrote a series of articles for Wellington’s premier car mechanic, Auto Care Kilbirnie. The article promoting pre-holiday car checks for example, sailed to the top of the Google (organic) search charts. Organic reach was supplemented with low-cost post boosts on Auto Care Kilbirnie’s Facebook page. Auto Care’s yard was full of vehicles waiting to get checked leading up to Christmas. Success!
A satisfied customer is the best business strategy of all.”
– Michael LeBoeuf, former professor of management at the University of New Orleans