COPY CREATION, WEBSITE CONTENT & SEO WORK
Alex worked alongside his regular web design, and development supremos to create a new website for New Zealand predator control, conservation, and environmental restoration expert John Bissell.
Wellington’s first distillery
Alex collaborated with the owners of Grenada Bay Distillery and their web designers, Monsoon Creative, to create page nav, written content, and search optimisations for their stunning new WordPress website. Grenada Bay recently won double gold medals in China for their sumptuous golden rum.
Making an impression
Alongside Wellington print, design, and mail company City Print Communications, we developed an SEO/UX strategy, and revitalised their website content based on high-value keywords targeting their audience’s queries. We also wrote a series of blog articles to help City Print develop new website content, including several excellent case studies showcasing their design studio. Our efforts have seen traffic to the website, conversions, and revenue increase markedly.
Rising to the bait
We provided SEO advisory services and page content for the redesigned website of the iconic West Coast Whitebaiters Association. Their site traffic has tripled as the result of the enhancements.
Working with award-winning NZ cleaning and gardening business An Extra Pair of Hands, and ThreePoint as web developer and host, we transferred the ageing Joomla site to a new WordPress CMS. We revised the site’s architecture, usability, and content focus, and created new pages to reflect keyword topics on-page. The result? They have saved money on newspaper advertising due to the rise in their visibility on Search, they have seen a 100+% increase in enquiries and requests through the website, and sales growth.
Glass half full
We got alongside NZ window film experts Glasshield to redesign the page navigation and content for their new website. This involved condensing 60-odd pages of content down into 10! We collaborated with Melbourne brand developer Worldmark to get things sorted.
DIGITAL MARKETING & CONTENT MANAGEMENT WORK
Getting into the spirit of things
Alex has been helping Kelburn purveyor of recycled curtains and collectibles, The Decorator Exchange, with their digital marketing. Increased business has been the result. The business’s internet presence is based on social media, including Facebook, Instagram, and Pinterest. To create a presence for TDE on Google Search, Alex wrote a brand story about the owner, Cindy Hill, and her fabulous business. The article includes links to the business’s location and social media accounts.
We provided content services for Anyware Web Marketing’s clients, including Wellington emergency preparedness company Survive-it, for whom we ran several highly successful Facebook promotions.
Alex wrote a series of articles for another of Anyware’s clients, Wellington’s premier car mechanic, Auto Care Kilbirnie. The article promoting pre-holiday car checks for example, sailed to the top of the Google (organic) search charts. Organic reach was supplemented with low-cost post boosts on Auto Care Kilbirnie’s Facebook page. Auto Care’s yard was full of vehicles waiting to get checked leading up to Christmas. Success!
A satisfied customer is the best business strategy of all.”
– Michael LeBoeuf, former professor of management at the University of New Orleans